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Download Free sampleUnited States Micellar Wipes market size was valued at US$ 187.3 million in 2024 and is projected to reach US$ 255.33 million by 2030, at a CAGR of 5.3% during the forecast period 2024-2030.
Disposable cleansing cloths infused with micellar water, designed for convenient makeup removal and gentle cleansing on-the-go.
The U.S. Micellar Wipes market is growing steadily, supported by consumer demand for convenient cleansing options and the popularity of micellar technology in skincare. The U.S. facial wipes market, valued at $1.7 billion in 2023, includes a growing segment for specialized formulations like micellar wipes.
Key trends include the development of biodegradable and compostable wipe materials, incorporation of additional skincare ingredients for enhanced benefits, and creation of targeted micellar wipes for specific concerns like waterproof makeup removal. The market faces challenges from environmental concerns related to disposable wipes and competition from reusable cleansing options. Opportunities lie in creating refillable micellar wipe systems to reduce packaging waste and developing multi-functional wipes that combine micellar cleansing with other skincare steps like toning or moisturizing. With 52% of U.S. women using facial wipes regularly in 2023, there's a large potential market for innovative wipe formulations. The market benefits from the growing travel and on-the-go beauty sectors, with micellar wipes positioned as convenient solutions for cleansing and refreshing skin while traveling or at the gym.
Micellar Wipes Market contains market size and forecasts of Micellar Wipes in United States, including the following market information:
Report Includes
Micellar Wipes Market presents an overview of United States market for Micellar Wipes , sales, revenue and price. Analyses of the United States market trends, with historic market revenue/sales data for 2019 - 2023, estimates for 2024, and projections of CAGR through 2030.
Micellar Wipes Market focuses on the Micellar Wipes sales, revenue, market share and industry ranking of main manufacturers, data from 2019 to 2024. Identification of the major stakeholders in the United States Micellar Wipes market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues.
Micellar Wipes Market will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.
Micellar Wipes Market analyzes the segments data by Type, and by Sales Channels, sales, revenue, and price, from 2019 to 2030. Evaluation and forecast the market size for Humidifier sales, projected growth trends, production technology, sales channels and end-user industry.
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