New York City, NY, April 20, 2017/24 Market Reports: The global packaging printing market has been segmented region-wise, and a detailed analysis of the market in every region has been conducted in this section. The regions include North America, Asia-Pacific, Europe, Latin America, and Middle East & Africa (MEA). The Latin American region is segmented into Brazil, Argentina, and the Rest of Latin American countries, wherein MEA includes the UAE, Tukey, Saudi Arabia, South Africa, and the rest of MEA.
Packaging printing refers to different methods and printing formats which produce a packaging-based image directly. It usually refers to specialized printing used directly on the packaging material where small-run jobs—from desktop publishing as well as other packaging sources—are printed with the use of large printing formats, high-volume laser printers, and inkjet printers. A significant change has been observed in the printing packaging industry after the introduction of various printing methods such as digital and variable printing with reduced time and cost, compared to conventional printing methods. Packaging printing methods offer the benefits of high-quality, aesthetic appeal, increased efficiency, excellent shelf-life, and better finishing output for the packaging industry.
The key players in the market are HP Inc. (U.S.), Toppan Printing co., Ltd. (Japan), E.I. du Pont de Nemours and Company (U.S.), Xerox Corporation (U.S.), Mondi plc (South Africa), and Quad/Graphics Inc. (U.S.). Other players in the market include Eastman Kodak Company (U.S.), Xeikon N.V. (Netherlands), WS Packaging Group, Inc. (U.S.), Quantum Print & Packaging Ltd. (U.K.), and Traco Manufacturing, Inc. (U.S.). These companies adopt various strategies such as acquisitions, expansions, agreements & partnerships, and new product launches to strengthen their position in the market.
Flexography is widely used in packaging printing due to its wide range of benefits; it is used to print corrugated containers, folding cartons, multiwall sacks, paper sacks, plastic bags, milk and beverage cartons, disposable cups and containers, labels, adhesive tapes, and wrappers (candy and food). Flexography printing process involves image preparation, plate making, printing, and finishing. The main difference between flexography and other printing technologies is that it uses plates made of flexible material such as plastic, rubber, and UV-sensitive polymer. In flexography printing technology, both water-based and oil-based inks can be used for printing; inks used in this technology are fast drying and of low viscosity.
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