Real-time Bidding Platform and Forecast Market
1 Introduction to Research & Analysis Reports
1.1 Real-time Bidding (RTB) Platform Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Real-time Bidding (RTB) Platform Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Real-time Bidding (RTB) Platform Overall Market Size
2.1 Global Real-time Bidding (RTB) Platform Market Size: 2023 VS 2030
2.2 Global Real-time Bidding (RTB) Platform Market Size, Prospects & Forecasts: 2019-2030
2.3 Key Market Trends, Opportunity, Drivers and Restraints
2.3.1 Market Opportunities & Trends
2.3.2 Market Drivers
2.3.3 Market Restraints
3 Company Landscape
3.1 Top Real-time Bidding (RTB) Platform Players in Global Market
3.2 Top Global Real-time Bidding (RTB) Platform Companies Ranked by Revenue
3.3 Global Real-time Bidding (RTB) Platform Revenue by Companies
3.4 Top 3 and Top 5 Real-time Bidding (RTB) Platform Companies in Global Market, by Revenue in 2023
3.5 Global Companies Real-time Bidding (RTB) Platform Product Type
3.6 Tier 1, Tier 2 and Tier 3 Real-time Bidding (RTB) Platform Players in Global Market
3.6.1 List of Global Tier 1 Real-time Bidding (RTB) Platform Companies
3.6.2 List of Global Tier 2 and Tier 3 Real-time Bidding (RTB) Platform Companies
4 Market Sights by Product
4.1 Overview
4.1.1 By Type - Global Real-time Bidding (RTB) Platform Market Size Markets, 2023 & 2030
4.1.2 Publisher Platform
4.1.3 Advertiser Platform
4.1.4 Advertising Exchange Platform
4.2 By Type - Global Real-time Bidding (RTB) Platform Revenue & Forecasts
4.2.1 By Type - Global Real-time Bidding (RTB) Platform Revenue, 2019-2024
4.2.2 By Type - Global Real-time Bidding (RTB) Platform Revenue, 2025-2030
4.2.3 By Type - Global Real-time Bidding (RTB) Platform Revenue Market Share, 2019-2030
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Real-time Bidding (RTB) Platform Market Size, 2023 & 2030
5.1.2 Media and Entertainment
5.1.3 Games
5.1.4 Retail and E-Commerce
5.1.5 Travel and Luxury
5.1.6 Mobile Apps
5.1.7 Other
5.2 By Application - Global Real-time Bidding (RTB) Platform Revenue & Forecasts
5.2.1 By Application - Global Real-time Bidding (RTB) Platform Revenue, 2019-2024
5.2.2 By Application - Global Real-time Bidding (RTB) Platform Revenue, 2025-2030
5.2.3 By Application - Global Real-time Bidding (RTB) Platform Revenue Market Share, 2019-2030
6 Sights by Region
6.1 By Region - Global Real-time Bidding (RTB) Platform Market Size, 2023 & 2030
6.2 By Region - Global Real-time Bidding (RTB) Platform Revenue & Forecasts
6.2.1 By Region - Global Real-time Bidding (RTB) Platform Revenue, 2019-2024
6.2.2 By Region - Global Real-time Bidding (RTB) Platform Revenue, 2025-2030
6.2.3 By Region - Global Real-time Bidding (RTB) Platform Revenue Market Share, 2019-2030
6.3 North America
6.3.1 By Country - North America Real-time Bidding (RTB) Platform Revenue, 2019-2030
6.3.2 US Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.3.3 Canada Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.3.4 Mexico Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.4 Europe
6.4.1 By Country - Europe Real-time Bidding (RTB) Platform Revenue, 2019-2030
6.4.2 Germany Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.4.3 France Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.4.4 U.K. Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.4.5 Italy Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.4.6 Russia Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.4.7 Nordic Countries Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.4.8 Benelux Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.5 Asia
6.5.1 By Region - Asia Real-time Bidding (RTB) Platform Revenue, 2019-2030
6.5.2 China Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.5.3 Japan Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.5.4 South Korea Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.5.5 Southeast Asia Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.5.6 India Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.6 South America
6.6.1 By Country - South America Real-time Bidding (RTB) Platform Revenue, 2019-2030
6.6.2 Brazil Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.6.3 Argentina Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.7 Middle East & Africa
6.7.1 By Country - Middle East & Africa Real-time Bidding (RTB) Platform Revenue, 2019-2030
6.7.2 Turkey Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.7.3 Israel Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.7.4 Saudi Arabia Real-time Bidding (RTB) Platform Market Size, 2019-2030
6.7.5 UAE Real-time Bidding (RTB) Platform Market Size, 2019-2030
7 Real-time Bidding (RTB) Platform Companies Profiles
7.1 Ad Colony
7.1.1 Ad Colony Company Summary
7.1.2 Ad Colony Business Overview
7.1.3 Ad Colony Real-time Bidding (RTB) Platform Major Product Offerings
7.1.4 Ad Colony Real-time Bidding (RTB) Platform Revenue in Global Market (2019-2024)
7.1.5 Ad Colony Key News & Latest Developments
7.2 Ads Compass
7.2.1 Ads Compass Company Summary
7.2.2 Ads Compass Business Overview
7.2.3 Ads Compass Real-time Bidding (RTB) Platform Major Product Offerings
7.2.4 Ads Compass Real-time Bidding (RTB) Platform Revenue in Global Market (2019-2024)
7.2.5 Ads Compass Key News & Latest Developments
7.3 Imonomy
7.3.1 Imonomy Company Summary
7.3.2 Imonomy Business Overview
7.3.3 Imonomy Real-time Bidding (RTB) Platform Major Product Offerings
7.3.4 Imonomy Real-time Bidding (RTB) Platform Revenue in Global Market (2019-2024)
7.3.5 Imonomy Key News & Latest Developments
7.4 LiveIntent
7.4.1 LiveIntent Company Summary
7.4.2 LiveIntent Business Overview
7.4.3 LiveIntent Real-time Bidding (RTB) Platform Major Product Offerings
7.4.4 LiveIntent Real-time Bidding (RTB) Platform Revenue in Global Market (2019-2024)
7.4.5 LiveIntent Key News & Latest Developments
7.5 Magnite
7.5.1 Magnite Company Summary
7.5.2 Magnite Business Overview
7.5.3 Magnite Real-time Bidding (RTB) Platform Major Product Offerings
7.5.4 Magnite Real-time Bidding (RTB) Platform Revenue in Global Market (2019-2024)
7.5.5 Magnite Key News & Latest Developments
7.6 OutBrain
7.6.1 OutBrain Company Summary
7.6.2 OutBrain Business Overview
7.6.3 OutBrain Real-time Bidding (RTB) Platform Major Product Offerings
7.6.4 OutBrain Real-time Bidding (RTB) Platform Revenue in Global Market (2019-2024)
7.6.5 OutBrain Key News & Latest Developments
7.7 Smaato
7.7.1 Smaato Company Summary
7.7.2 Smaato Business Overview
7.7.3 Smaato Real-time Bidding (RTB) Platform Major Product Offerings
7.7.4 Smaato Real-time Bidding (RTB) Platform Revenue in Global Market (2019-2024)
7.7.5 Smaato Key News & Latest Developments
7.8 Splicky
7.8.1 Splicky Company Summary
7.8.2 Splicky Business Overview
7.8.3 Splicky Real-time Bidding (RTB) Platform Major Product Offerings
7.8.4 Splicky Real-time Bidding (RTB) Platform Revenue in Global Market (2019-2024)
7.8.5 Splicky Key News & Latest Developments
7.9 OpenX
7.9.1 OpenX Company Summary
7.9.2 OpenX Business Overview
7.9.3 OpenX Real-time Bidding (RTB) Platform Major Product Offerings
7.9.4 OpenX Real-time Bidding (RTB) Platform Revenue in Global Market (2019-2024)
7.9.5 OpenX Key News & Latest Developments
7.10 Xandr
7.10.1 Xandr Company Summary
7.10.2 Xandr Business Overview
7.10.3 Xandr Real-time Bidding (RTB) Platform Major Product Offerings
7.10.4 Xandr Real-time Bidding (RTB) Platform Revenue in Global Market (2019-2024)
7.10.5 Xandr Key News & Latest Developments
7.11 Ad Pushup
7.11.1 Ad Pushup Company Summary
7.11.2 Ad Pushup Business Overview
7.11.3 Ad Pushup Real-time Bidding (RTB) Platform Major Product Offerings
7.11.4 Ad Pushup Real-time Bidding (RTB) Platform Revenue in Global Market (2019-2024)
7.11.5 Ad Pushup Key News & Latest Developments
7.12 GetGeoFencing
7.12.1 GetGeoFencing Company Summary
7.12.2 GetGeoFencing Business Overview
7.12.3 GetGeoFencing Real-time Bidding (RTB) Platform Major Product Offerings
7.12.4 GetGeoFencing Real-time Bidding (RTB) Platform Revenue in Global Market (2019-2024)
7.12.5 GetGeoFencing Key News & Latest Developments
8 Conclusion
9 Appendix
9.1 Note
9.2 Examples of Clients
9.3 Disclaimer
List of Tables
Table 1. Real-time Bidding (RTB) Platform Market Opportunities & Trends in Global Market
Table 2. Real-time Bidding (RTB) Platform Market Drivers in Global Market
Table 3. Real-time Bidding (RTB) Platform Market Restraints in Global Market
Table 4. Key Players of Real-time Bidding (RTB) Platform in Global Market
Table 5. Top Real-time Bidding (RTB) Platform Players in Global Market, Ranking by Revenue (2023)
Table 6. Global Real-time Bidding (RTB) Platform Revenue by Companies, (US$, Mn), 2019-2024
Table 7. Global Real-time Bidding (RTB) Platform Revenue Share by Companies, 2019-2024
Table 8. Global Companies Real-time Bidding (RTB) Platform Product Type
Table 9. List of Global Tier 1 Real-time Bidding (RTB) Platform Companies, Revenue (US$, Mn) in 2023 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Real-time Bidding (RTB) Platform Companies, Revenue (US$, Mn) in 2023 and Market Share
Table 11. By Type ? Global Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2023 & 2030
Table 12. By Type - Real-time Bidding (RTB) Platform Revenue in Global (US$, Mn), 2019-2024
Table 13. By Type - Real-time Bidding (RTB) Platform Revenue in Global (US$, Mn), 2025-2030
Table 14. By Application ? Global Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2023 & 2030
Table 15. By Application - Real-time Bidding (RTB) Platform Revenue in Global (US$, Mn), 2019-2024
Table 16. By Application - Real-time Bidding (RTB) Platform Revenue in Global (US$, Mn), 2025-2030
Table 17. By Region ? Global Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2023 & 2030
Table 18. By Region - Global Real-time Bidding (RTB) Platform Revenue (US$, Mn), 2019-2024
Table 19. By Region - Global Real-time Bidding (RTB) Platform Revenue (US$, Mn), 2025-2030
Table 20. By Country - North America Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2024
Table 21. By Country - North America Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2025-2030
Table 22. By Country - Europe Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2024
Table 23. By Country - Europe Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2025-2030
Table 24. By Region - Asia Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2024
Table 25. By Region - Asia Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2025-2030
Table 26. By Country - South America Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2024
Table 27. By Country - South America Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2025-2030
Table 28. By Country - Middle East & Africa Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2024
Table 29. By Country - Middle East & Africa Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2025-2030
Table 30. Ad Colony Company Summary
Table 31. Ad Colony Real-time Bidding (RTB) Platform Product Offerings
Table 32. Ad Colony Real-time Bidding (RTB) Platform Revenue (US$, Mn) & (2019-2024)
Table 33. Ad Colony Key News & Latest Developments
Table 34. Ads Compass Company Summary
Table 35. Ads Compass Real-time Bidding (RTB) Platform Product Offerings
Table 36. Ads Compass Real-time Bidding (RTB) Platform Revenue (US$, Mn) & (2019-2024)
Table 37. Ads Compass Key News & Latest Developments
Table 38. Imonomy Company Summary
Table 39. Imonomy Real-time Bidding (RTB) Platform Product Offerings
Table 40. Imonomy Real-time Bidding (RTB) Platform Revenue (US$, Mn) & (2019-2024)
Table 41. Imonomy Key News & Latest Developments
Table 42. LiveIntent Company Summary
Table 43. LiveIntent Real-time Bidding (RTB) Platform Product Offerings
Table 44. LiveIntent Real-time Bidding (RTB) Platform Revenue (US$, Mn) & (2019-2024)
Table 45. LiveIntent Key News & Latest Developments
Table 46. Magnite Company Summary
Table 47. Magnite Real-time Bidding (RTB) Platform Product Offerings
Table 48. Magnite Real-time Bidding (RTB) Platform Revenue (US$, Mn) & (2019-2024)
Table 49. Magnite Key News & Latest Developments
Table 50. OutBrain Company Summary
Table 51. OutBrain Real-time Bidding (RTB) Platform Product Offerings
Table 52. OutBrain Real-time Bidding (RTB) Platform Revenue (US$, Mn) & (2019-2024)
Table 53. OutBrain Key News & Latest Developments
Table 54. Smaato Company Summary
Table 55. Smaato Real-time Bidding (RTB) Platform Product Offerings
Table 56. Smaato Real-time Bidding (RTB) Platform Revenue (US$, Mn) & (2019-2024)
Table 57. Smaato Key News & Latest Developments
Table 58. Splicky Company Summary
Table 59. Splicky Real-time Bidding (RTB) Platform Product Offerings
Table 60. Splicky Real-time Bidding (RTB) Platform Revenue (US$, Mn) & (2019-2024)
Table 61. Splicky Key News & Latest Developments
Table 62. OpenX Company Summary
Table 63. OpenX Real-time Bidding (RTB) Platform Product Offerings
Table 64. OpenX Real-time Bidding (RTB) Platform Revenue (US$, Mn) & (2019-2024)
Table 65. OpenX Key News & Latest Developments
Table 66. Xandr Company Summary
Table 67. Xandr Real-time Bidding (RTB) Platform Product Offerings
Table 68. Xandr Real-time Bidding (RTB) Platform Revenue (US$, Mn) & (2019-2024)
Table 69. Xandr Key News & Latest Developments
Table 70. Ad Pushup Company Summary
Table 71. Ad Pushup Real-time Bidding (RTB) Platform Product Offerings
Table 72. Ad Pushup Real-time Bidding (RTB) Platform Revenue (US$, Mn) & (2019-2024)
Table 73. Ad Pushup Key News & Latest Developments
Table 74. GetGeoFencing Company Summary
Table 75. GetGeoFencing Real-time Bidding (RTB) Platform Product Offerings
Table 76. GetGeoFencing Real-time Bidding (RTB) Platform Revenue (US$, Mn) & (2019-2024)
Table 77. GetGeoFencing Key News & Latest Developments
List of Figures
Figure 1. Real-time Bidding (RTB) Platform Segment by Type in 2023
Figure 2. Real-time Bidding (RTB) Platform Segment by Application in 2023
Figure 3. Global Real-time Bidding (RTB) Platform Market Overview: 2023
Figure 4. Key Caveats
Figure 5. Global Real-time Bidding (RTB) Platform Market Size: 2023 VS 2030 (US$, Mn)
Figure 6. Global Real-time Bidding (RTB) Platform Revenue, 2019-2030 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Real-time Bidding (RTB) Platform Revenue in 2023
Figure 8. By Type - Global Real-time Bidding (RTB) Platform Revenue Market Share, 2019-2030
Figure 9. By Application - Global Real-time Bidding (RTB) Platform Revenue Market Share, 2019-2030
Figure 10. By Type - Global Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2023 & 2030
Figure 11. By Type - Global Real-time Bidding (RTB) Platform Revenue Market Share, 2019-2030
Figure 12. By Application - Global Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2023 & 2030
Figure 13. By Application - Global Real-time Bidding (RTB) Platform Revenue Market Share, 2019-2030
Figure 14. By Region - Global Real-time Bidding (RTB) Platform Revenue Market Share, 2019-2030
Figure 15. By Country - North America Real-time Bidding (RTB) Platform Revenue Market Share, 2019-2030
Figure 16. US Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 17. Canada Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 18. Mexico Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 19. By Country - Europe Real-time Bidding (RTB) Platform Revenue Market Share, 2019-2030
Figure 20. Germany Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 21. France Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 22. U.K. Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 23. Italy Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 24. Russia Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 25. Nordic Countries Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 26. Benelux Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 27. By Region - Asia Real-time Bidding (RTB) Platform Revenue Market Share, 2019-2030
Figure 28. China Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 29. Japan Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 30. South Korea Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 31. Southeast Asia Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 32. India Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 33. By Country - South America Real-time Bidding (RTB) Platform Revenue Market Share, 2019-2030
Figure 34. Brazil Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 35. Argentina Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 36. By Country - Middle East & Africa Real-time Bidding (RTB) Platform Revenue Market Share, 2019-2030
Figure 37. Turkey Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 38. Israel Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 39. Saudi Arabia Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 40. UAE Real-time Bidding (RTB) Platform Revenue, (US$, Mn), 2019-2030
Figure 41. Ad Colony Real-time Bidding (RTB) Platform Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 42. Ads Compass Real-time Bidding (RTB) Platform Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 43. Imonomy Real-time Bidding (RTB) Platform Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 44. LiveIntent Real-time Bidding (RTB) Platform Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 45. Magnite Real-time Bidding (RTB) Platform Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 46. OutBrain Real-time Bidding (RTB) Platform Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 47. Smaato Real-time Bidding (RTB) Platform Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 48. Splicky Real-time Bidding (RTB) Platform Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 49. OpenX Real-time Bidding (RTB) Platform Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 50. Xandr Real-time Bidding (RTB) Platform Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 51. Ad Pushup Real-time Bidding (RTB) Platform Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
Figure 52. GetGeoFencing Real-time Bidding (RTB) Platform Revenue Year Over Year Growth (US$, Mn) & (2019-2024)
