Marketing Analytics Software Market
1 Introduction to Research & Analysis Reports
1.1 Marketing Analytics Software Market Definition
1.2 Market Segments
1.2.1 Market by End User
1.2.2 Market by Vertical Industry
1.3 Global Marketing Analytics Software Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Marketing Analytics Software Overall Market Size
2.1 Global Marketing Analytics Software Market Size: 2021 VS 2028
2.2 Global Marketing Analytics Software Market Size, Prospects & Forecasts: 2017-2028
2.3 Key Market Trends, Opportunity, Drivers and Restraints
2.3.1 Market Opportunities & Trends
2.3.2 Market Drivers
2.3.3 Market Restraints
3 Company Landscape
3.1 Top Marketing Analytics Software Players in Global Market
3.2 Top Global Marketing Analytics Software Companies Ranked by Revenue
3.3 Global Marketing Analytics Software Revenue by Companies
3.4 Top 3 and Top 5 Marketing Analytics Software Companies in Global Market, by Revenue in 2021
3.5 Global Companies Marketing Analytics Software Product Type
3.6 Tier 1, Tier 2 and Tier 3 Marketing Analytics Software Players in Global Market
3.6.1 List of Global Tier 1 Marketing Analytics Software Companies
3.6.2 List of Global Tier 2 and Tier 3 Marketing Analytics Software Companies
4 Market Sights by Product
4.1 Overview
4.1.1 by End User - Global Marketing Analytics Software Market Size Markets, 2021 & 2028
4.1.2 SMEs
4.1.3 Large Enterprises
4.2 By End User - Global Marketing Analytics Software Revenue & Forecasts
4.2.1 By End User - Global Marketing Analytics Software Revenue, 2017-2022
4.2.2 By End User - Global Marketing Analytics Software Revenue, 2023-2028
4.2.3 By End User - Global Marketing Analytics Software Revenue Market Share, 2017-2028
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Marketing Analytics Software Market Size, 2021 & 2028
5.1.2 Retail & eCommerce
5.1.3 Banking & Insurance
5.1.4 Media & Entertaiment
5.1.5 Travel & Hospitality
5.1.6 Education
5.1.7 Others
5.2 By Vertical Industry - Global Marketing Analytics Software Revenue & Forecasts
5.2.1 By Vertical Industry - Global Marketing Analytics Software Revenue, 2017-2022
5.2.2 By Vertical Industry - Global Marketing Analytics Software Revenue, 2023-2028
5.2.3 By Vertical Industry - Global Marketing Analytics Software Revenue Market Share, 2017-2028
6 Sights by Region
6.1 By Region - Global Marketing Analytics Software Market Size, 2021 & 2028
6.2 By Region - Global Marketing Analytics Software Revenue & Forecasts
6.2.1 By Region - Global Marketing Analytics Software Revenue, 2017-2022
6.2.2 By Region - Global Marketing Analytics Software Revenue, 2023-2028
6.2.3 By Region - Global Marketing Analytics Software Revenue Market Share, 2017-2028
6.3 North America
6.3.1 By Country - North America Marketing Analytics Software Revenue, 2017-2028
6.3.2 US Marketing Analytics Software Market Size, 2017-2028
6.3.3 Canada Marketing Analytics Software Market Size, 2017-2028
6.3.4 Mexico Marketing Analytics Software Market Size, 2017-2028
6.4 Europe
6.4.1 By Country - Europe Marketing Analytics Software Revenue, 2017-2028
6.4.2 Germany Marketing Analytics Software Market Size, 2017-2028
6.4.3 France Marketing Analytics Software Market Size, 2017-2028
6.4.4 U.K. Marketing Analytics Software Market Size, 2017-2028
6.4.5 Italy Marketing Analytics Software Market Size, 2017-2028
6.4.6 Russia Marketing Analytics Software Market Size, 2017-2028
6.4.7 Nordic Countries Marketing Analytics Software Market Size, 2017-2028
6.4.8 Benelux Marketing Analytics Software Market Size, 2017-2028
6.5 Asia
6.5.1 By Region - Asia Marketing Analytics Software Revenue, 2017-2028
6.5.2 China Marketing Analytics Software Market Size, 2017-2028
6.5.3 Japan Marketing Analytics Software Market Size, 2017-2028
6.5.4 South Korea Marketing Analytics Software Market Size, 2017-2028
6.5.5 Southeast Asia Marketing Analytics Software Market Size, 2017-2028
6.5.6 India Marketing Analytics Software Market Size, 2017-2028
6.6 South America
6.6.1 By Country - South America Marketing Analytics Software Revenue, 2017-2028
6.6.2 Brazil Marketing Analytics Software Market Size, 2017-2028
6.6.3 Argentina Marketing Analytics Software Market Size, 2017-2028
6.7 Middle East & Africa
6.7.1 By Country - Middle East & Africa Marketing Analytics Software Revenue, 2017-2028
6.7.2 Turkey Marketing Analytics Software Market Size, 2017-2028
6.7.3 Israel Marketing Analytics Software Market Size, 2017-2028
6.7.4 Saudi Arabia Marketing Analytics Software Market Size, 2017-2028
6.7.5 UAE Marketing Analytics Software Market Size, 2017-2028
7 Players Profiles
7.1 HubSpot
7.1.1 HubSpot Corporate Summary
7.1.2 HubSpot Business Overview
7.1.3 HubSpot Marketing Analytics Software Major Product Offerings
7.1.4 HubSpot Marketing Analytics Software Revenue in Global Market (2017-2022)
7.1.5 HubSpot Key News
7.2 Semrush
7.2.1 Semrush Corporate Summary
7.2.2 Semrush Business Overview
7.2.3 Semrush Marketing Analytics Software Major Product Offerings
7.2.4 Semrush Marketing Analytics Software Revenue in Global Market (2017-2022)
7.2.5 Semrush Key News
7.3 Looker Data Sciences (Google)
7.3.1 Looker Data Sciences (Google) Corporate Summary
7.3.2 Looker Data Sciences (Google) Business Overview
7.3.3 Looker Data Sciences (Google) Marketing Analytics Software Major Product Offerings
7.3.4 Looker Data Sciences (Google) Marketing Analytics Software Revenue in Global Market (2017-2022)
7.3.5 Looker Data Sciences (Google) Key News
7.4 Insider.
7.4.1 Insider. Corporate Summary
7.4.2 Insider. Business Overview
7.4.3 Insider. Marketing Analytics Software Major Product Offerings
7.4.4 Insider. Marketing Analytics Software Revenue in Global Market (2017-2022)
7.4.5 Insider. Key News
7.5 LeadsRx
7.5.1 LeadsRx Corporate Summary
7.5.2 LeadsRx Business Overview
7.5.3 LeadsRx Marketing Analytics Software Major Product Offerings
7.5.4 LeadsRx Marketing Analytics Software Revenue in Global Market (2017-2022)
7.5.5 LeadsRx Key News
7.6 SharpSpring
7.6.1 SharpSpring Corporate Summary
7.6.2 SharpSpring Business Overview
7.6.3 SharpSpring Marketing Analytics Software Major Product Offerings
7.6.4 SharpSpring Marketing Analytics Software Revenue in Global Market (2017-2022)
7.6.5 SharpSpring Key News
7.7 OWOX BI
7.7.1 OWOX BI Corporate Summary
7.7.2 OWOX BI Business Overview
7.7.3 OWOX BI Marketing Analytics Software Major Product Offerings
7.7.4 OWOX BI Marketing Analytics Software Revenue in Global Market (2017-2022)
7.7.5 OWOX BI Key News
7.8 Whatagraph BV
7.8.1 Whatagraph BV Corporate Summary
7.8.2 Whatagraph BV Business Overview
7.8.3 Whatagraph BV Marketing Analytics Software Major Product Offerings
7.8.4 Whatagraph BV Marketing Analytics Software Revenue in Global Market (2017-2022)
7.8.5 Whatagraph BV Key News
7.9 Pathmatics (Sensor Tower)
7.9.1 Pathmatics (Sensor Tower) Corporate Summary
7.9.2 Pathmatics (Sensor Tower) Business Overview
7.9.3 Pathmatics (Sensor Tower) Marketing Analytics Software Major Product Offerings
7.9.4 Pathmatics (Sensor Tower) Marketing Analytics Software Revenue in Global Market (2017-2022)
7.9.5 Pathmatics (Sensor Tower) Key News
7.10 MoEngage
7.10.1 MoEngage Corporate Summary
7.10.2 MoEngage Business Overview
7.10.3 MoEngage Marketing Analytics Software Major Product Offerings
7.10.4 MoEngage Marketing Analytics Software Revenue in Global Market (2017-2022)
7.10.5 MoEngage Key News
7.11 Emarsys (SAP)
7.11.1 Emarsys (SAP) Corporate Summary
7.11.2 Emarsys (SAP) Business Overview
7.11.3 Emarsys (SAP) Marketing Analytics Software Major Product Offerings
7.11.4 Emarsys (SAP) Marketing Analytics Software Revenue in Global Market (2017-2022)
7.11.5 Emarsys (SAP) Key News
7.12 SALESmanago
7.12.1 SALESmanago Corporate Summary
7.12.2 SALESmanago Business Overview
7.12.3 SALESmanago Marketing Analytics Software Major Product Offerings
7.12.4 SALESmanago Marketing Analytics Software Revenue in Global Market (2017-2022)
7.12.5 SALESmanago Key News
7.13 CleverTap
7.13.1 CleverTap Corporate Summary
7.13.2 CleverTap Business Overview
7.13.3 CleverTap Marketing Analytics Software Major Product Offerings
7.13.4 CleverTap Marketing Analytics Software Revenue in Global Market (2017-2022)
7.13.5 CleverTap Key News
7.14 Act-On Software
7.14.1 Act-On Software Corporate Summary
7.14.2 Act-On Software Business Overview
7.14.3 Act-On Software Marketing Analytics Software Major Product Offerings
7.14.4 Act-On Software Marketing Analytics Software Revenue in Global Market (2017-2022)
7.14.5 Act-On Software Key News
7.15 TapClicks
7.15.1 TapClicks Corporate Summary
7.15.2 TapClicks Business Overview
7.15.3 TapClicks Marketing Analytics Software Major Product Offerings
7.15.4 TapClicks Marketing Analytics Software Revenue in Global Market (2017-2022)
7.15.5 TapClicks Key News
7.16 Ometria
7.16.1 Ometria Corporate Summary
7.16.2 Ometria Business Overview
7.16.3 Ometria Marketing Analytics Software Major Product Offerings
7.16.4 Ometria Marketing Analytics Software Revenue in Global Market (2017-2022)
7.16.5 Ometria Key News
7.17 Adverity
7.17.1 Adverity Corporate Summary
7.17.2 Adverity Business Overview
7.17.3 Adverity Marketing Analytics Software Major Product Offerings
7.17.4 Adverity Marketing Analytics Software Revenue in Global Market (2017-2022)
7.17.5 Adverity Key News
7.18 Optimove
7.18.1 Optimove Corporate Summary
7.18.2 Optimove Business Overview
7.18.3 Optimove Marketing Analytics Software Major Product Offerings
7.18.4 Optimove Marketing Analytics Software Revenue in Global Market (2017-2022)
7.18.5 Optimove Key News
7.19 Funnel
7.19.1 Funnel Corporate Summary
7.19.2 Funnel Business Overview
7.19.3 Funnel Marketing Analytics Software Major Product Offerings
7.19.4 Funnel Marketing Analytics Software Revenue in Global Market (2017-2022)
7.19.5 Funnel Key News
8 Conclusion
9 Appendix
9.1 Note
9.2 Examples of Clients
9.3 Disclaimer
List of Tables
Table 1. Marketing Analytics Software Market Opportunities & Trends in Global Market
Table 2. Marketing Analytics Software Market Drivers in Global Market
Table 3. Marketing Analytics Software Market Restraints in Global Market
Table 4. Key Players of Marketing Analytics Software in Global Market
Table 5. Top Marketing Analytics Software Players in Global Market, Ranking by Revenue (2021)
Table 6. Global Marketing Analytics Software Revenue by Companies, (US$, Mn), 2017-2022
Table 7. Global Marketing Analytics Software Revenue Share by Companies, 2017-2022
Table 8. Global Companies Marketing Analytics Software Product Type
Table 9. List of Global Tier 1 Marketing Analytics Software Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Marketing Analytics Software Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 11. By End User ? Global Marketing Analytics Software Revenue, (US$, Mn), 2021 & 2028
Table 12. By End User - Marketing Analytics Software Revenue in Global (US$, Mn), 2017-2022
Table 13. By End User - Marketing Analytics Software Revenue in Global (US$, Mn), 2023-2028
Table 14. By Vertical Industry ? Global Marketing Analytics Software Revenue, (US$, Mn), 2021 & 2028
Table 15. By Vertical Industry - Marketing Analytics Software Revenue in Global (US$, Mn), 2017-2022
Table 16. By Vertical Industry - Marketing Analytics Software Revenue in Global (US$, Mn), 2023-2028
Table 17. By Region ? Global Marketing Analytics Software Revenue, (US$, Mn), 2021 & 2028
Table 18. By Region - Global Marketing Analytics Software Revenue (US$, Mn), 2017-2022
Table 19. By Region - Global Marketing Analytics Software Revenue (US$, Mn), 2023-2028
Table 20. By Country - North America Marketing Analytics Software Revenue, (US$, Mn), 2017-2022
Table 21. By Country - North America Marketing Analytics Software Revenue, (US$, Mn), 2023-2028
Table 22. By Country - Europe Marketing Analytics Software Revenue, (US$, Mn), 2017-2022
Table 23. By Country - Europe Marketing Analytics Software Revenue, (US$, Mn), 2023-2028
Table 24. By Region - Asia Marketing Analytics Software Revenue, (US$, Mn), 2017-2022
Table 25. By Region - Asia Marketing Analytics Software Revenue, (US$, Mn), 2023-2028
Table 26. By Country - South America Marketing Analytics Software Revenue, (US$, Mn), 2017-2022
Table 27. By Country - South America Marketing Analytics Software Revenue, (US$, Mn), 2023-2028
Table 28. By Country - Middle East & Africa Marketing Analytics Software Revenue, (US$, Mn), 2017-2022
Table 29. By Country - Middle East & Africa Marketing Analytics Software Revenue, (US$, Mn), 2023-2028
Table 30. HubSpot Corporate Summary
Table 31. HubSpot Marketing Analytics Software Product Offerings
Table 32. HubSpot Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 33. Semrush Corporate Summary
Table 34. Semrush Marketing Analytics Software Product Offerings
Table 35. Semrush Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 36. Looker Data Sciences (Google) Corporate Summary
Table 37. Looker Data Sciences (Google) Marketing Analytics Software Product Offerings
Table 38. Looker Data Sciences (Google) Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 39. Insider. Corporate Summary
Table 40. Insider. Marketing Analytics Software Product Offerings
Table 41. Insider. Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 42. LeadsRx Corporate Summary
Table 43. LeadsRx Marketing Analytics Software Product Offerings
Table 44. LeadsRx Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 45. SharpSpring Corporate Summary
Table 46. SharpSpring Marketing Analytics Software Product Offerings
Table 47. SharpSpring Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 48. OWOX BI Corporate Summary
Table 49. OWOX BI Marketing Analytics Software Product Offerings
Table 50. OWOX BI Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 51. Whatagraph BV Corporate Summary
Table 52. Whatagraph BV Marketing Analytics Software Product Offerings
Table 53. Whatagraph BV Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 54. Pathmatics (Sensor Tower) Corporate Summary
Table 55. Pathmatics (Sensor Tower) Marketing Analytics Software Product Offerings
Table 56. Pathmatics (Sensor Tower) Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 57. MoEngage Corporate Summary
Table 58. MoEngage Marketing Analytics Software Product Offerings
Table 59. MoEngage Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 60. Emarsys (SAP) Corporate Summary
Table 61. Emarsys (SAP) Marketing Analytics Software Product Offerings
Table 62. Emarsys (SAP) Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 63. SALESmanago Corporate Summary
Table 64. SALESmanago Marketing Analytics Software Product Offerings
Table 65. SALESmanago Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 66. CleverTap Corporate Summary
Table 67. CleverTap Marketing Analytics Software Product Offerings
Table 68. CleverTap Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 69. Act-On Software Corporate Summary
Table 70. Act-On Software Marketing Analytics Software Product Offerings
Table 71. Act-On Software Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 72. TapClicks Corporate Summary
Table 73. TapClicks Marketing Analytics Software Product Offerings
Table 74. TapClicks Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 75. Ometria Corporate Summary
Table 76. Ometria Marketing Analytics Software Product Offerings
Table 77. Ometria Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 78. Adverity Corporate Summary
Table 79. Adverity Marketing Analytics Software Product Offerings
Table 80. Adverity Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 81. Optimove Corporate Summary
Table 82. Optimove Marketing Analytics Software Product Offerings
Table 83. Optimove Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
Table 84. Funnel Corporate Summary
Table 85. Funnel Marketing Analytics Software Product Offerings
Table 86. Funnel Marketing Analytics Software Revenue (US$, Mn), (2017-2022)
List of Figures
Figure 1. Marketing Analytics Software Segment by End User in 2021
Figure 2. Marketing Analytics Software Segment by Vertical Industry in 2021
Figure 3. Global Marketing Analytics Software Market Overview: 2020
Figure 4. Key Caveats
Figure 5. Global Marketing Analytics Software Market Size: 2021 VS 2028 (US$, Mn)
Figure 6. Global Marketing Analytics Software Revenue, 2017-2028 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Marketing Analytics Software Revenue in 2021
Figure 8. By End User - Global Marketing Analytics Software Revenue Market Share, 2017-2028
Figure 9. By Vertical Industry - Global Marketing Analytics Software Revenue Market Share, 2017-2028
Figure 10. By Region - Global Marketing Analytics Software Revenue Market Share, 2017-2028
Figure 11. By Country - North America Marketing Analytics Software Revenue Market Share, 2017-2028
Figure 12. US Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 13. Canada Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 14. Mexico Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 15. By Country - Europe Marketing Analytics Software Revenue Market Share, 2017-2028
Figure 16. Germany Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 17. France Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 18. U.K. Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 19. Italy Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 20. Russia Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 21. Nordic Countries Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 22. Benelux Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 23. By Region - Asia Marketing Analytics Software Revenue Market Share, 2017-2028
Figure 24. China Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 25. Japan Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 26. South Korea Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 27. Southeast Asia Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 28. India Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 29. By Country - South America Marketing Analytics Software Revenue Market Share, 2017-2028
Figure 30. Brazil Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 31. Argentina Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 32. By Country - Middle East & Africa Marketing Analytics Software Revenue Market Share, 2017-2028
Figure 33. Turkey Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 34. Israel Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 35. Saudi Arabia Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 36. UAE Marketing Analytics Software Revenue, (US$, Mn), 2017-2028
Figure 37. HubSpot Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 38. Semrush Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 39. Looker Data Sciences (Google) Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 40. Insider. Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 41. LeadsRx Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 42. SharpSpring Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 43. OWOX BI Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 44. Whatagraph BV Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 45. Pathmatics (Sensor Tower) Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 46. MoEngage Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 47. Emarsys (SAP) Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 48. SALESmanago Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 49. CleverTap Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 50. Act-On Software Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 51. TapClicks Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 52. Ometria Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 53. Adverity Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 54. Optimove Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)
Figure 55. Funnel Marketing Analytics Software Revenue Year Over Year Growth (US$, Mn) & (2017-2022)