Mobile Engagement Market
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Mobile Engagement Market Size Growth Rate by Type: 2017 VS 2021 VS 2028
1.2.2 SMS & MMS
1.2.3 Push Notification
1.2.4 In-App Messaging
1.2.5 E-mail
1.3 Market by Application
1.3.1 Global Mobile Engagement Market Share by Application: 2017 VS 2021 VS 2028
1.3.2 Financial Services
1.3.3 Communication
1.3.4 Retail
1.3.5 Medical
1.3.6 Education
1.3.7 Other
1.4 Study Objectives
1.5 Years Considered
2 Global Growth Trends
2.1 Global Mobile Engagement Market Perspective (2017-2028)
2.2 Mobile Engagement Growth Trends by Region
2.2.1 Mobile Engagement Market Size by Region: 2017 VS 2021 VS 2028
2.2.2 Mobile Engagement Historic Market Size by Region (2017-2022)
2.2.3 Mobile Engagement Forecasted Market Size by Region (2023-2028)
2.3 Mobile Engagement Market Dynamics
2.3.1 Mobile Engagement Industry Trends
2.3.2 Mobile Engagement Market Drivers
2.3.3 Mobile Engagement Market Challenges
2.3.4 Mobile Engagement Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Mobile Engagement Players by Revenue
3.1.1 Global Top Mobile Engagement Players by Revenue (2017-2022)
3.1.2 Global Mobile Engagement Revenue Market Share by Players (2017-2022)
3.2 Global Mobile Engagement Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Mobile Engagement Revenue
3.4 Global Mobile Engagement Market Concentration Ratio
3.4.1 Global Mobile Engagement Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Mobile Engagement Revenue in 2021
3.5 Mobile Engagement Key Players Head office and Area Served
3.6 Key Players Mobile Engagement Product Solution and Service
3.7 Date of Enter into Mobile Engagement Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Mobile Engagement Breakdown Data by Type
4.1 Global Mobile Engagement Historic Market Size by Type (2017-2022)
4.2 Global Mobile Engagement Forecasted Market Size by Type (2023-2028)
5 Mobile Engagement Breakdown Data by Application
5.1 Global Mobile Engagement Historic Market Size by Application (2017-2022)
5.2 Global Mobile Engagement Forecasted Market Size by Application (2023-2028)
6 North America
6.1 North America Mobile Engagement Market Size (2017-2028)
6.2 North America Mobile Engagement Market Size by Country (2017-2022)
6.3 North America Mobile Engagement Market Size by Country (2023-2028)
6.4 United States
6.5 Canada
7 Europe
7.1 Europe Mobile Engagement Market Size (2017-2028)
7.2 Europe Mobile Engagement Market Size by Country (2017-2022)
7.3 Europe Mobile Engagement Market Size by Country (2023-2028)
7.4 Germany
7.5 France
7.6 U.K.
7.7 Italy
7.8 Russia
7.9 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Mobile Engagement Market Size (2017-2028)
8.2 Asia-Pacific Mobile Engagement Market Size by Country (2017-2022)
8.3 Asia-Pacific Mobile Engagement Market Size by Country (2023-2028)
8.4 China
8.5 Japan
8.6 South Korea
8.7 Southeast Asia
8.8 India
8.9 Australia
9 Latin America
9.1 Latin America Mobile Engagement Market Size (2017-2028)
9.2 Latin America Mobile Engagement Market Size by Country (2017-2022)
9.3 Latin America Mobile Engagement Market Size by Country (2023-2028)
9.4 Mexico
9.5 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Mobile Engagement Market Size (2017-2028)
10.2 Middle East & Africa Mobile Engagement Market Size by Country (2017-2022)
10.3 Middle East & Africa Mobile Engagement Market Size by Country (2023-2028)
10.4 Turkey
10.5 Saudi Arabia
10.6 UAE
11 Key Players Profiles
11.1 IBM
11.1.1 IBM Company Detail
11.1.2 IBM Business Overview
11.1.3 IBM Mobile Engagement Introduction
11.1.4 IBM Revenue in Mobile Engagement Business (2017-2022)
11.1.5 IBM Recent Development
11.2 SALESFORCE
11.2.1 SALESFORCE Company Detail
11.2.2 SALESFORCE Business Overview
11.2.3 SALESFORCE Mobile Engagement Introduction
11.2.4 SALESFORCE Revenue in Mobile Engagement Business (2017-2022)
11.2.5 SALESFORCE Recent Development
11.3 ORACLE
11.3.1 ORACLE Company Detail
11.3.2 ORACLE Business Overview
11.3.3 ORACLE Mobile Engagement Introduction
11.3.4 ORACLE Revenue in Mobile Engagement Business (2017-2022)
11.3.5 ORACLE Recent Development
11.4 ADOBE
11.4.1 ADOBE Company Detail
11.4.2 ADOBE Business Overview
11.4.3 ADOBE Mobile Engagement Introduction
11.4.4 ADOBE Revenue in Mobile Engagement Business (2017-2022)
11.4.5 ADOBE Recent Development
11.5 VIBES
11.5.1 VIBES Company Detail
11.5.2 VIBES Business Overview
11.5.3 VIBES Mobile Engagement Introduction
11.5.4 VIBES Revenue in Mobile Engagement Business (2017-2022)
11.5.5 VIBES Recent Development
11.6 SELLIGENT
11.6.1 SELLIGENT Company Detail
11.6.2 SELLIGENT Business Overview
11.6.3 SELLIGENT Mobile Engagement Introduction
11.6.4 SELLIGENT Revenue in Mobile Engagement Business (2017-2022)
11.6.5 SELLIGENT Recent Development
11.7 URBAN AIRSHIP
11.7.1 URBAN AIRSHIP Company Detail
11.7.2 URBAN AIRSHIP Business Overview
11.7.3 URBAN AIRSHIP Mobile Engagement Introduction
11.7.4 URBAN AIRSHIP Revenue in Mobile Engagement Business (2017-2022)
11.7.5 URBAN AIRSHIP Recent Development
11.8 APPBOY
11.8.1 APPBOY Company Detail
11.8.2 APPBOY Business Overview
11.8.3 APPBOY Mobile Engagement Introduction
11.8.4 APPBOY Revenue in Mobile Engagement Business (2017-2022)
11.8.5 APPBOY Recent Development
11.9 LOCALYTICS
11.9.1 LOCALYTICS Company Detail
11.9.2 LOCALYTICS Business Overview
11.9.3 LOCALYTICS Mobile Engagement Introduction
11.9.4 LOCALYTICS Revenue in Mobile Engagement Business (2017-2022)
11.9.5 LOCALYTICS Recent Development
11.10 SWRVE
11.10.1 SWRVE Company Detail
11.10.2 SWRVE Business Overview
11.10.3 SWRVE Mobile Engagement Introduction
11.10.4 SWRVE Revenue in Mobile Engagement Business (2017-2022)
11.10.5 SWRVE Recent Development
11.11 TAPJOY
11.11.1 TAPJOY Company Detail
11.11.2 TAPJOY Business Overview
11.11.3 TAPJOY Mobile Engagement Introduction
11.11.4 TAPJOY Revenue in Mobile Engagement Business (2017-2022)
11.11.5 TAPJOY Recent Development
11.12 MARKETO
11.12.1 MARKETO Company Detail
11.12.2 MARKETO Business Overview
11.12.3 MARKETO Mobile Engagement Introduction
11.12.4 MARKETO Revenue in Mobile Engagement Business (2017-2022)
11.12.5 MARKETO Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
List of Tables
Table 1. Global Mobile Engagement Market Size Growth Rate by Type (US$ Million): 2017 VS 2021 VS 2028
Table 2. Key Players of SMS & MMS
Table 3. Key Players of Push Notification
Table 4. Key Players of In-App Messaging
Table 5. Key Players of E-mail
Table 6. Global Mobile Engagement Market Size Growth by Application (US$ Million): 2017 VS 2021 VS 2028
Table 7. Global Mobile Engagement Market Size by Region (US$ Million): 2017 VS 2021 VS 2028
Table 8. Global Mobile Engagement Market Size by Region (2017-2022) & (US$ Million)
Table 9. Global Mobile Engagement Market Share by Region (2017-2022)
Table 10. Global Mobile Engagement Forecasted Market Size by Region (2023-2028) & (US$ Million)
Table 11. Global Mobile Engagement Market Share by Region (2023-2028)
Table 12. Mobile Engagement Market Trends
Table 13. Mobile Engagement Market Drivers
Table 14. Mobile Engagement Market Challenges
Table 15. Mobile Engagement Market Restraints
Table 16. Global Mobile Engagement Revenue by Players (2017-2022) & (US$ Million)
Table 17. Global Mobile Engagement Market Share by Players (2017-2022)
Table 18. Global Top Mobile Engagement Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Mobile Engagement as of 2021)
Table 19. Ranking of Global Top Mobile Engagement Companies by Revenue (US$ Million) in 2021
Table 20. Global 5 Largest Players Market Share by Mobile Engagement Revenue (CR5 and HHI) & (2017-2022)
Table 21. Key Players Headquarters and Area Served
Table 22. Key Players Mobile Engagement Product Solution and Service
Table 23. Date of Enter into Mobile Engagement Market
Table 24. Mergers & Acquisitions, Expansion Plans
Table 25. Global Mobile Engagement Market Size by Type (2017-2022) & (US$ Million)
Table 26. Global Mobile Engagement Revenue Market Share by Type (2017-2022)
Table 27. Global Mobile Engagement Forecasted Market Size by Type (2023-2028) & (US$ Million)
Table 28. Global Mobile Engagement Revenue Market Share by Type (2023-2028)
Table 29. Global Mobile Engagement Market Size by Application (2017-2022) & (US$ Million)
Table 30. Global Mobile Engagement Revenue Market Share by Application (2017-2022)
Table 31. Global Mobile Engagement Forecasted Market Size by Application (2023-2028) & (US$ Million)
Table 32. Global Mobile Engagement Revenue Market Share by Application (2023-2028)
Table 33. North America Mobile Engagement Market Size by Country (2017-2022) & (US$ Million)
Table 34. North America Mobile Engagement Market Size by Country (2023-2028) & (US$ Million)
Table 35. Europe Mobile Engagement Market Size by Country (2017-2022) & (US$ Million)
Table 36. Europe Mobile Engagement Market Size by Country (2023-2028) & (US$ Million)
Table 37. Asia-Pacific Mobile Engagement Market Size by Region (2017-2022) & (US$ Million)
Table 38. Asia-Pacific Mobile Engagement Market Size by Region (2023-2028) & (US$ Million)
Table 39. Latin America Mobile Engagement Market Size by Country (2017-2022) & (US$ Million)
Table 40. Latin America Mobile Engagement Market Size by Country (2023-2028) & (US$ Million)
Table 41. Middle East & Africa Mobile Engagement Market Size by Country (2017-2022) & (US$ Million)
Table 42. Middle East & Africa Mobile Engagement Market Size by Country (2023-2028) & (US$ Million)
Table 43. IBM Company Detail
Table 44. IBM Business Overview
Table 45. IBM Mobile Engagement Product
Table 46. IBM Revenue in Mobile Engagement Business (2017-2022) & (US$ Million)
Table 47. IBM Recent Development
Table 48. SALESFORCE Company Detail
Table 49. SALESFORCE Business Overview
Table 50. SALESFORCE Mobile Engagement Product
Table 51. SALESFORCE Revenue in Mobile Engagement Business (2017-2022) & (US$ Million)
Table 52. SALESFORCE Recent Development
Table 53. ORACLE Company Detail
Table 54. ORACLE Business Overview
Table 55. ORACLE Mobile Engagement Product
Table 56. ORACLE Revenue in Mobile Engagement Business (2017-2022) & (US$ Million)
Table 57. ORACLE Recent Development
Table 58. ADOBE Company Detail
Table 59. ADOBE Business Overview
Table 60. ADOBE Mobile Engagement Product
Table 61. ADOBE Revenue in Mobile Engagement Business (2017-2022) & (US$ Million)
Table 62. ADOBE Recent Development
Table 63. VIBES Company Detail
Table 64. VIBES Business Overview
Table 65. VIBES Mobile Engagement Product
Table 66. VIBES Revenue in Mobile Engagement Business (2017-2022) & (US$ Million)
Table 67. VIBES Recent Development
Table 68. SELLIGENT Company Detail
Table 69. SELLIGENT Business Overview
Table 70. SELLIGENT Mobile Engagement Product
Table 71. SELLIGENT Revenue in Mobile Engagement Business (2017-2022) & (US$ Million)
Table 72. SELLIGENT Recent Development
Table 73. URBAN AIRSHIP Company Detail
Table 74. URBAN AIRSHIP Business Overview
Table 75. URBAN AIRSHIP Mobile Engagement Product
Table 76. URBAN AIRSHIP Revenue in Mobile Engagement Business (2017-2022) & (US$ Million)
Table 77. URBAN AIRSHIP Recent Development
Table 78. APPBOY Company Detail
Table 79. APPBOY Business Overview
Table 80. APPBOY Mobile Engagement Product
Table 81. APPBOY Revenue in Mobile Engagement Business (2017-2022) & (US$ Million)
Table 82. APPBOY Recent Development
Table 83. LOCALYTICS Company Detail
Table 84. LOCALYTICS Business Overview
Table 85. LOCALYTICS Mobile Engagement Product
Table 86. LOCALYTICS Revenue in Mobile Engagement Business (2017-2022) & (US$ Million)
Table 87. LOCALYTICS Recent Development
Table 88. SWRVE Company Detail
Table 89. SWRVE Business Overview
Table 90. SWRVE Mobile Engagement Product
Table 91. SWRVE Revenue in Mobile Engagement Business (2017-2022) & (US$ Million)
Table 92. SWRVE Recent Development
Table 93. TAPJOY Company Detail
Table 94. TAPJOY Business Overview
Table 95. TAPJOY Mobile EngagementProduct
Table 96. TAPJOY Revenue in Mobile Engagement Business (2017-2022) & (US$ Million)
Table 97. TAPJOY Recent Development
Table 98. MARKETO Company Detail
Table 99. MARKETO Business Overview
Table 100. MARKETO Mobile EngagementProduct
Table 101. MARKETO Revenue in Mobile Engagement Business (2017-2022) & (US$ Million)
Table 102. MARKETO Recent Development
Table 103. Research Programs/Design for This Report
Table 104. Key Data Information from Secondary Sources
Table 105. Key Data Information from Primary Sources
List of Figures
Figure 1. Global Mobile Engagement Market Share by Type: 2021 VS 2028
Figure 2. SMS & MMS Features
Figure 3. Push Notification Features
Figure 4. In-App Messaging Features
Figure 5. E-mail Features
Figure 6. Global Mobile Engagement Market Share by Application in 2021 & 2028
Figure 7. Financial Services Case Studies
Figure 8. Communication Case Studies
Figure 9. Retail Case Studies
Figure 10. Medical Case Studies
Figure 11. Education Case Studies
Figure 12. Other Case Studies
Figure 13. Mobile Engagement Report Years Considered
Figure 14. Global Mobile Engagement Market Size (US$ Million), Year-over-Year: 2017-2028
Figure 15. Global Mobile Engagement Market Size, (US$ Million), 2017 VS 2021 VS 2028
Figure 16. Global Mobile Engagement Market Share by Region: 2021 VS 2028
Figure 17. Global Mobile Engagement Market Share by Players in 2021
Figure 18. Global Top Mobile Engagement Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Mobile Engagement as of 2021)
Figure 19. The Top 10 and 5 Players Market Share by Mobile Engagement Revenue in 2021
Figure 20. North America Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 21. North America Mobile Engagement Market Share by Country (2017-2028)
Figure 22. United States Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 23. Canada Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 24. Europe Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 25. Europe Mobile Engagement Market Share by Country (2017-2028)
Figure 26. Germany Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 27. France Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 28. U.K. Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 29. Italy Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 30. Russia Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 31. Nordic Countries Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 32. Asia-Pacific Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 33. Asia-Pacific Mobile Engagement Market Share by Region (2017-2028)
Figure 34. China Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 35. Japan Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 36. South Korea Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 37. Southeast Asia Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 38. India Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 39. Australia Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 40. Latin America Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 41. Latin America Mobile Engagement Market Share by Country (2017-2028)
Figure 42. Mexico Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 43. Brazil Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 44. Middle East & Africa Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 45. Middle East & Africa Mobile Engagement Market Share by Country (2017-2028)
Figure 46. Turkey Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 47. Saudi Arabia Mobile Engagement Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 48. IBM Revenue Growth Rate in Mobile Engagement Business (2017-2022)
Figure 49. SALESFORCE Revenue Growth Rate in Mobile Engagement Business (2017-2022)
Figure 50. ORACLE Revenue Growth Rate in Mobile Engagement Business (2017-2022)
Figure 51. ADOBE Revenue Growth Rate in Mobile Engagement Business (2017-2022)
Figure 52. VIBES Revenue Growth Rate in Mobile Engagement Business (2017-2022)
Figure 53. SELLIGENT Revenue Growth Rate in Mobile Engagement Business (2017-2022)
Figure 54. URBAN AIRSHIP Revenue Growth Rate in Mobile Engagement Business (2017-2022)
Figure 55. APPBOY Revenue Growth Rate in Mobile Engagement Business (2017-2022)
Figure 56. LOCALYTICS Revenue Growth Rate in Mobile Engagement Business (2017-2022)
Figure 57. SWRVE Revenue Growth Rate in Mobile Engagement Business (2017-2022)
Figure 58. TAPJOY Revenue Growth Rate in Mobile Engagement Business (2017-2022)
Figure 59. MARKETO Revenue Growth Rate in Mobile Engagement Business (2017-2022)
Figure 60. Bottom-up and Top-down Approaches for This Report
Figure 61. Data Triangulation
Figure 62. Key Executives Interviewed